Creative Direction & Strategy
Denver Steiner, Lydell Steiner, Karen Steiner, and Isaac Roth
Project Goal
To create a brand identity that reflects the
heart of a brand that will pave the way in meeting the
agricultural needs of farmers worldwide.
heart of a brand that will pave the way in meeting the
agricultural needs of farmers worldwide.
The final round of ox icons and Dick Steiner's sketch that would become the final logo.
